This page is a more detailed companion to our Editorial Standards. It walks through how a typical Kitchnry article comes together, so readers can judge our process for themselves.
Step 1 — Topic selection
Article topics come from three sources:
- Reader questions — submitted via email or contact form
- Gaps in existing coverage — topics where the available online resources are thin, outdated, or contradictory
- Industry shifts — new product categories, regulation changes, or supply chain developments worth explaining
We do not write articles solely because they have high search volume. Some of Kitchnry’s most useful pieces are on narrow topics few people search for but every buyer eventually needs.
Step 2 — Primary research
For an equipment buying guide, primary research typically includes:
- Pulling full spec sheets and service manuals for every product under consideration
- Reading warranty documents in full (not just the summary)
- Checking parts catalogs and confirming parts availability with at least one independent service company
- Reviewing manufacturer-published energy data (and where possible, ENERGY STAR or Food Service Technology Center test results)
- Searching equipment forums (e.g., r/KitchenConfidential, FE&S forums, Chef Talk) for recurring failure reports
For a kitchen design or operations piece, research includes relevant code references (NFPA 96 for ventilation, NSF/ANSI standards for equipment, local health code requirements) and at least one interview with a practitioner.
Step 3 — Practitioner input
Most Kitchnry articles include input from at least one working professional — an operator, installer, kitchen designer, or service technician. Interviews typically last 20–40 minutes and are conducted by phone, video call, or written exchange.
Contributors review the sections of the article that quote or paraphrase them before publication, and they are credited by name (with their consent).
Step 4 — Drafting
Drafting is done by Daniel Reeve, with AI tools used for outlining, summarizing source material, and copy editing. AI is not used to generate factual claims, fabricate quotes, or invent expert credentials. Every factual statement in a published article is traceable to a cited source, a manufacturer document, or a named contributor.
Step 5 — Review
Before publication, articles are checked against a standing checklist:
- Are all factual claims sourced?
- Are all named contributors credited correctly?
- Are affiliate links disclosed?
- Are pricing and model references current as of publication date?
- Have warranty and parts-availability claims been verified directly?
Substantive technical articles are also reviewed by a relevant practitioner where one is available.
Step 6 — Publication and updates
Articles are published with a visible publication date and a “Last updated” date. Core buying guides and reference articles are revisited at least annually.